Case study · Web design

Local Pressure Washing, a quote button on every screen.

A Vancouver pressure washing company serving the Lower Mainland, on a 2017 theme that put a phone number where the quote button should be. We rebuilt it in WordPress so every visitor can get a quote in one tap, on any screen.

The new Local Pressure Washing homepage on a laptop: a dark photo hero with Get Instant Quote and Call buttons and a 500+ Happy Clients badge
The old Local Pressure Washing homepage on a laptop: a stock photo of a worker beside a large CALL US TODAY! banner with the phone number
The old Local Pressure Washing homepage on a phone: the headline running over the worker photo, then the phone banner
Before, on a phone
The new Local Pressure Washing homepage on a phone: the headline with Get Instant Quote and Call buttons
After, on a phone

Before screenshots: the old homepage as archived by the Internet Archive in October 2024. Later captures show the same page.

What wasn’t working

  • No quote button on the first screen. The only next step was a phone number, in a big blue banner.
  • Six H1 headings on the homepage, including “CALL US TODAY!” and the phone number twice.
  • On phones, the headline ran over the worker photo.
  • A homepage last edited in 2022, on a custom theme from 2017.

What we changed

  • A quote in one tap

    Get Instant Quote and Call buttons on the first screen, on desktop and on phones.

  • A clear promise

    A headline that names the city and the outcome: a top-rated Vancouver company that restores your property.

  • Proof under the buttons

    A 500+ happy clients badge right where visitors decide.

  • Services you can scan

    The most popular services as cards, each linking to its own page.

  • Questions answered

    A short FAQ on the homepage for the questions people ask before they call.

  • Easy to update

    Rebuilt in WordPress with Elementor Pro, so offers and photos are quick to change.

Before and after

What changed, line by line.

ItemBeforeAfter
First screenA phone number bannerGet Instant Quote and Call buttons, plus a 500+ clients badge
On a phoneHeadline over the photoHeadline, both buttons and the badge, laid out for the screen
Homepage contentAbout 370 wordsAbout 790 words, with an FAQ
PlatformWordPress with a custom theme from 2017WordPress with Elementor Pro
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